This is possible due to the SST technology which gently squeezes foods with a mortar-and-pestle type of action. This helps retain all the heat-sensitive phytonutrients and delicate enzymes that regular juicers compromise with their high-speed blades. The Hurom juicers work with only 43 rotations per minute to cold press raw foods, which results in an incredibly high nutritional value for you.
In other words, when you feed expensive, organic produce into regular juicers, you're actually destroying much of the nutrition you've paid for! But Hurom Juicers keep all the plant nutrition fully intact, delivering more nutrients in every ounce of juice they produce.
The extraction technology is so good that these revolutionary juicers allows you to get up to 60% more nutrients than eating fruits and veggies alone. The SST technology minimizes oxidation, aeration and cellular-level separation - the health benefits of the fruits, greens and vegetables are fully protected and remain intact. You get to enjoy gorgeous juices, milks and purees that taste amazing and retain their vibrant colors.